(CNN) - Bloomberg BusinessWeek has reported that a white iPhone 4 is expected to be released by the end of April.
Rumors of such a release have been swirling for some time.
Bloomberg said it got its information from three sources with "knowledge of the plans."
The industry insiders told Bloomberg that the phone will be available to customers of both AT&T and Verizon.
The black iPhone 4 was released in June. Apple has blamed production problems for the delayed release of a white version.
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